Burberry Hero is a masterful amalgamation of strength and sensitivity, virility and empathy, vigor and imagination. It confronts the conventional ideals of masculinity and fortifies your courage to be true to yourself. Featuring an inspiring protagonist, the campaign features a man and horse which reflect each other through their movements, merging into a beast that symbolizes transformation. A modern hero. The refreshing, glowing, and bold fragrance is enlivened by sparkling bergamot and energized with juniper and black pepper. Juniper, a classic English composition of the perfumer’s set, gives the aroma a spirited freshness, supplemented by a trio of cedarwood oils from the Appalachians, Atlas Mountains, and Himalayas.